Dan Lok – The Perfect Closing Script
Are Old School Sales Methods On Their Deathbed?
Why These 8 Famous Sales Techniques Turn Off Today’s Cautious Buyer…And What You Should Do NOW Instead
So is Forbes actually right when they say “traditional sales” are ineffective?
10,857+ sales scenarios from our pipeline yell: HELL YES!
Old-school sales techniques are deader than a doornail….
Most of the traditional sales techniques are 3 inches away from being 6 feet under…
Have you ever seen one of those old cell phones that was the size of a brick?
Yup. That’s how they were closing deals back then.
And what do cell phones look like today?
Pull your phone out of your pocket and take a look at that.
And what did sales techniques look like in 1987?
The alternative close. The assumptive close.The now or never close. The summary close.
The sharp angle close. The Columbo close. The hard close. The takeaway close.
And many, many more.
What do sales techniques look like today?
The exact same. And that’s the problem.
Our phones have been updated and improved, but the techniques we use on them haven’t.
Not only that, customers are a quick search and a few clicks away from finding the same product we offer for cheaper somewhere else on Google.
The days of competing on features, benefits, service, and price are over.
“Features And Benefits, Along With Implementation, And Even Customer Service Are No Longer Major Differentiators.” -Forbes
It may seem like sales is going downhill, and it’s harder than ever to close deals.
You’re right.
But once you use this NEW sales method, you’ll breeze through almost every single sales conversation.
Imagine what it would be like when you no longer have to “close” your prospects. All you have to do is take money from those that want to work with you and are a good fit…
Now you can finally put an end to these painful and embarrassing objections that are costing you sales and money:
“This sounds good, but let me think about it.”
“Your prices are too HIGH.”
“Let me run this by my partner before I can make a decision.”
“I’ll get back to you.”
“I need to do some research”
This new way of selling is KILLING it for those that use it. The problem is, hardly anyone knows this powerful new method…
If Old School Sales Techniques Don’t Work As Well As They Used To, What Do You Do?
Forbes put it perfectly.
“The Antithesis Of “Old School Sales” Is The Key To Success.” -Forbes
Don’t try to be better than your competition. Be different.
If you try to be better, your customers and clients will put you in the same category as your competitors.
That means you can only be as valuable as your competitors.
So you have to compete on price, features, benefits, and service (which we know doesn’t work anymore).
But when you can be wildly different in the way you sell, there will be much less resistance from your prospect.
You don’t have to change the product or service or anything about what you’re selling. All that needs to be tweaked is HOW you sell it.
So How Do You Gain A Massive Competitive Advantage?
Stop making these traditional “sales-killing” mistakes NOW:
Don’t take prospect objections at face value (P.S. prospects lie!)
Don’t be aggressive, pushy, slimy, and unethical
Don’t try to sell prospects on features and benefits
Don’t give the prospect control of the sales conversation
Don’t be scared to ask for BIG money
Do the opposite of these things, and you’ll close more deals in less time with less effort. Your prospects will chase you because:
You’ll see their objections for what they really are and handle them masterfully… instead of giving into their excuses and losing the sale
You’ll be different from your competition because you actually care
You’ll let the prospects sell themselves on your product or service (crazy, I know!)
You’ll take control of the sales conversation
You’ll ask for BIG money if you think your product is what’s best for them
You’re smart enough to know that the secret here is to do the opposite of old-school sales advice.
1. Finding your prospect’s pain.
2. Helping them come to the conclusion that you are the right person with the right solution to their problem.
If you’re using out-dated sales techniques, this may feel odd the first few times you do it. There’s no silver bullet solution.
Once you stop doing old-school sales and you get used to it, sales will never be the same for you again. It may even shock you how receptive your prospects will be.
All Luxury Stores Like Gucci, Prada, Hermès, Versace, Tom Ford, Louis Vuitton Follow This Sales Formula
Here’s what the sales process looks like when you walk into one of these luxury stores.
They do 4 things:
1. They first find out what you’re looking for.
Do you have a wedding coming up and need to get a new suit?
Do you have an upcoming appointment and need to close that deal?
Are you going out on a hot date next week and need to look sharp?
Based on these answers, the person helping you can find the right solution for you.
2. They find what’s wrong with what you’ve got right now.
They’ll ask some questions about what kind of suit you have now.
Why you like it. Why you don’t like it. How that suit makes you feel.
They’ll probably get you to try on a few suit jackets, talk about what colors you like, and what type of look you’re going for.
This is where they hammer in the pain.
3. They help paint the picture for you.
They won’t tell you how you’ll look. They’ll use this new-school sales technique to get you to close yourself so they don’t have to. (You’ll hear more about this technique soon)
4. They close the deal.
Did they hard sell you?
No.
Did they compete with other brands on price?
No.
Did they use any of the 101 ways to close a sale?
No.
If the desire or pain is strong enough, no price point is too high.
Now, some people may not know how much pain they’re in, or realize how much they need to buy from you.
That’s why I’m going to show you 3 NEW-SCHOOL secrets to close more deals in a fraction of the time with way less resistance.
But first, you may be wondering..
“Who Are You To Make Such Bold Claims?”
My name is Dan Lok.
Maybe you’ve seen one of my 13 best-selling books or my new Forbes-published book.
Maybe you’ve seen one of my YouTube videos on sales with millions of views, or maybe you’ve seen one of my TEDx talks.
Maybe you’ve seen my name on one of the hundreds of podcasts I’ve been featured on.
Or maybe you’ve seen me on FOX Business News.
The reason I’ve been all over these places is because of my modern day sales techniques.
I’ve been fortunate enough to help over 4,828+ regular people like you use these new methods to crush it in sales TODAY.
However, this isn’t about me.
This is about you.
IF you want to succeed in sales…
You now know you SHOULD do the opposite of old-school sales advice.
This will give you a significant competitive advantage!
Now, I’m about to dive deep and give you 3 new-school sales methods that you can use today.
Over 4,828+ people in over 150+ countries are using them to close MORE deals in a fraction of the time.
With these methods, you’ll also close more with less resistance, and less stress, and less time on the phone.
They’re EASILY closing deals as little as a $100 all the way up to $100,000.
Yes, $100,000 PER DEAL.
(This is the exception, not the norm).
So let’s get started.
Method #1 – The Fastest Way To Get More Respect From Your Prospects
When you go into a retail shop and the salesperson walks up to you and says, “how can I help you?”
What do you say?
“I’m just browsing.”
Even though maybe you’re going in there and you’re actually looking to buy something… your immediate reaction is negative because you don’t want to be sold.
So why, as a sales professional do we keep using these lines knowing it will automatically trigger the response of, “No! I don’t want anything to do with this.”
And why do we keep getting rejected again, and again, and again if we know that all it takes is to stop sounding like a salesperson?
Another terrible question to ask is,
“Do you have a minute?”
Why do you want just a minute?
You will not be able to make that sale in a minute.
It’s a dumb question because it tells the prospect that your time is not valuable.
They’re thinking, “what you have to say to me is not that valuable, you only need a minute?”
Don’t do that.
You and I both know you’re going to need more than a minute. Right there, you’re lying. It destroys all your credibility.
What you could say instead is,“Is this a good time to talk?”
Then they say, “yes” and you proceed.
Another question most salespeople ask is,
“How could you not want this deal?”
You can’t shove your product or service down your prospect’s throat.
You can’t make them see how good of a deal it is. You have to make them come to their own conclusion.
When you say something, it means something. When your prospect says something, it means everything.
So if you are asking this question, it means you have not properly qualified your prospect and you have not discovered what his or her needs are.
The key here is to stop sounding like a salesperson!
Why This Method Works For ANY Industry, Price Point, Business Model, Product, Or Service
Human psychology never changes.
We still have the same brain from the caveman days and that’s not going away any time soon.
We all want what we can’t have.
We all buy with emotion and justify with logic.
We all value scarce resources.
And because we are serving PEOPLE not INDUSTRIES, these principles work in any situation. Even outside of sales!
Method #2 – You’re Losing Sales Because Of This Stupid Mistake
Imagine a doctor that couldn’t diagnose problems for his or her patient.
They wouldn’t be in business very long, would they?
That’s why this next part is so important.
From where they’re at to where they want to go, guess what?
There’s a gap.
It’s your job as a sales professional to make your prospect understand how your product or service or solution can bridge that gap.
If you don’t understand what this gap is, you’re not going to close the sale.
If all you do is keep pushing the features and benefits, they’re not going to buy. It doesn’t motivate them to buy.
If you do push the features and benefits you’re going to get objections like,“That sounds good, but let me get back to you.”
Or maybe,
“Follow up with me in 6 months.”
When you can help your prospect understand that you are the perfect company or person to help them bridge that gap, that’s when they buy.
Sometimes the problem is not what it sounds like or what it looks like. Sometimes the prospect doesn’t even know what their problems are.
They might think something solves their problem. But they actually need something else.
It’s your job to know how your product or services are best fit to help them solve their problem.
Stop selling, start diagnosing.
You can’t do that if you don’t have the skill to uncover and diagnose their problems.
Why Top Sales Gurus Still Teach Outdated Sales Techniques And Why No One Else Is Teaching What’s Actually Working Right Now
People love the hustle.
They get a high off it. Trust me, I get it.
But let me ask you a question, do you think sales is a numbers game? Most gurus do. And if you do too, that’s part of the problem.
Gurus will tell you that if you “talk to enough people, you will make a sale.”
Or “if you go through enough NO’s you will get to the YES.”
And getting that one yes out of a hundred is euphoric.
Look, I know the rush of closing deals and working hard is addictive – the challenge is what makes it fun. It’s like a game.
But what if I told you there was another way?
What if you could stack the odds in your favor?
What if you didn’t have to burn through 100 calls to get, not even a sale, but just a few appointments?
And what if I told you that no one is teaching this anywhere else because I learned it from the school of hard knocks?
I went $150,000 in debt before finding my first success.
I couldn’t close to save my life.
I bought everyone’s scripts, programs, courses, but nothing worked. I tried some of the old-school guys’ techniques but they didn’t work too well.
Mainly because they told you to talk too much!
Method #3 – How To Sell More Without Being Slimy, Pushy, Or Unethical
What do you think a successful sales call should sound like?
Scenario A – the salesperson….
1. Perfectly presents his presentation
2. Shows all the features and benefits
3. Tells them why they should act NOW and not later
4. Handles the objections as they come up
5. And justifies price
Scenario B – the salesperson…
1. Asks questions
2. Tries to help the prospect
3. Qualifies the prospect
4. Then helps them find out if this product is for them
If you said scenario A is what a successful sales conversation sounds like, then you’re right!
If you were pumping and dumping stocks in 1987.
To sell in the 21st century, scenario B is much more effective.
Top sales professionals using the new way of selling talk about 20% of the time.
The rest of the 80% is the prospect talking.
In fact, these top players don’t even talk 20% of the time.
They ask strategic questions to get the prospect to open up to you, reveal their problems and give you the ability to diagnose them.
Questions let people close themselves on why they need your product or service.
That’s why you don’t need to be pushy or slimy or unethical.
Because you aren’t selling them on how bad they need what you have.
They’re selling themselves and you on why you should let them buy from you.
Primarily Asking Questions Works For 3 Reasons:
1. It’s more powerful than shoving your product or service down your prospect’s throat
2. It’s the opposite of most sales people because they’re usually aggressive, pushy, and manipulative
3. It shows you care, and can help you build an emotional connection with the prospect
“People Tend To Make Purchases Based On Emotion. A Strong Emotional Connection With Customers Helps You Cut Through The “Noise” And Make An Impact.” -Forbes
You know a lot about the product or service you’re offering.
But people don’t care how much you know until they know how much you care.
They need to know that you have their back.
The biggest secret to success in sales and closing is actually giving a damn about the prospect. Their results. And their outcome from buying from you.
When your product or service is not a good fit, tell them it’s not a good fit.
If there’s other people who are better suited to help them, refer them.
That’s what I’m talking about.
Now You Have The Insights And Proven NEW Methods To Close More Deals In Less Time
You now know:
Why the old school sales methods are about to kick the bucket and what to do instead
How luxury retailers like Versace, Gucci, and Tom Ford close sales – and how to use these methods in your sales conversations
Why you should stop competing on price, features, benefits, and service. And why you should find your prospect’s pain to help them come to the conclusion that you are the right person with the right solution to their problem
The 3 worst questions to ask that make you sound like a typical salesperson
You’re losing sales if you cannot diagnose exactly what your prospect’s problems are
The power of asking questions. How they give you a massive competitive advantage. Help you develop a deep and genuine bond with your prospect. And why questions will get the prospect close themselves on why they should buy from you.
So there’s nothing I can do to stop you from closing this page… and going out to use this information on your own.
So now you have two choices:
1. You can take this information and try to figure it out on your own. Nothing wrong with that, I’ve seen hundreds try – a few have succeeded. You might one of the few outliers that succeed alone – if you know that’s you, then you can stop reading right here.
2. Or you can skip the line. Never freeze up or stumble when you get hit with objections. Never again lose control of the call. and not have to worry about any of that because I’ve already done all the hard work for you
All you have to do is take advantage of the exact framework that I discovered through thousands of hours on the phone.
Introducing:
The Perfect Closing Script
The Perfect Closing Script is a 64 minute and 47 second closed-door lesson taken from my $10,000 High-Ticket Closer™ Certification Program.
Some people weren’t ready to invest $10,000 with me yet because they:
1. Can’t afford it.
Or
2. They haven’t gotten life-changing results with my trainings yet (that’s about to change for you if it hasn’t already).
So after enough demand, I decided to release The Perfect Closing Script to the public.
It’s no fluff, no BS, and right to the point.
You’ll get all the benefits of my High-Ticket Closing™ Methodology in a single afternoon.
Imagine downloading all of my best sales tips, tricks, and philosophies into your brain in a little over an hour… without having to memorize complicated routines or cheesy lines.
Now, The Perfect Closing Script isn’t like most scripts out there.
I tried using most scripts. But prospects would throw me curveballs that weren’t in the script.
I froze.
Lost the sale.
Humiliated myself.
And worst of all… I had to go home with empty pockets and a bruised ego.
Those scripts didn’t work for me because they weren’t flexible. What I found was the secret to a good script is it’s actually a framework.
That’s why The Perfect Closing Script is a 3-step framework based off my High-Ticket Closing™ Methodology.
The Perfect Closing Script is flexible, meaning it can adapt to any industry, vertical, price point, product, or service.
So it doesn’t matter if a prospect throws you a curveball, you’ll always know exactly what to say as long as you follow the framework.
And to help you use the framework in your next sales call, I’ve included…
7 LIVE Demonstrations And Examples Showing What The Perfect Closing Script Looks Like In Action
Inside The Perfect Closing Script, me, some of my top students, and my Executive Director, Desmond, roleplay and demonstrate exactly what each of the 3 steps of The Perfect Closing Script sounds like.
So once you finish the training and absorb the 3-step High-Ticket Closing™ Methodology, you’ll have the confidence to close your next sales call because you effortlessly guided your prospect through my proven High-Ticket Closing™ Methodology.
Here’s What You’ll Get Inside The Perfect Closing Script
Module #1 – The Agenda Step
This step puts people at ease while putting you in control.
It also sets you up for a decision.
What we’re after is not necessarily a ‘yes.’
What we want is a decision. Could be a yes or a no. Most prospects go onto a call where they think they’ll get more information.
They want to know “how much do you charge, how does it work?”
But you know that’s not how the call is going to go.
You’re going to close them.
You want to know if they’re decisive or if they’re tire kickers.
And you can very quickly establish that in the beginning with The Agenda Step.
Here’s What You’ll Discover In The Agenda Step:
Tire Kicker Prevention: Ask any of these 5 questions at the beginning of the call to know with 100% certainty whether your prospect is ready to invest or not
The Agenda Step in action. You’ll see exactly how to find out how ready the prospect is to buy, and how to close them based on their interest level.
The best line to close a prospect who tries to take control of the conversation
Module #2 – The Qualify Step
After you set The Agenda, next is The Qualify Step.
Here, you want to very quickly find out if it’s a yes or no.
You can reject the prospect.
It’s ok.
And the harder you qualify, the easier it is to close.
Here’s What You’ll Discover In The Qualify Step:
The 4 things you always want to qualify prospects for. Most sales professionals overlook this simple but important step. If you can’t qualify, you can’t close!
LIVE DEMONSTRATION – How Dan’s Executive Director, Desmond sets the agenda and qualifies the prospect.
What NEVER to say on a sales call (Most sales professionals say these 8 deadly words that kill the sale faster than taxes burn up your commission)
How to set the agenda if you are more soft-spoken and introverted
The #1 secret to dig deep into the prospect’s pain so you can effortlessly close the sale
How to get your prospect to reveal their hidden pain points by subtly ‘siding’ with them
What to say when someone asks “how much is it?” and how to handle any price objection that comes up
How to play with your prospect’s resistance and put the odds in your favor when the prospect tries to take control of the conversation
What never to say when a prospect gives you resistance
The #1 trait that most sales professionals have but never use that’s killing their commissions and time
The ONE traditional sales technique that still works very well
Why you don’t need 101 ways to close a prospect, and what it really takes to close the sale over and over again without fail using this controversial martial arts philosophy
Module #3 – The Commitment Step
Once you’ve qualified the prospect, it’s time for The Commitment Step.
This is where you seal the deal. This is where one call closes happen.
Here’s What You’ll Discover In The Commitment Step:
3 questions to get your prospects to ask you for the sale
The ‘Verbal Handshake’ technique to get them to commit to the sale right now (not tomorrow, next week, or next month… right now)
Why you shouldn’t believe what prospects say
The one word to say when prospects ask you “how much it is?” – you’ll be able to close the deal by bringing the price objection up before it even appears
How to ethically disqualify prospects to make them chase you for the sale
What to do when your prospect isn’t sure about the value of your offer
3 clarifying questions to use near the middle or the end of the sales conversation to get rid of the smoke and mirrors and BS excuses prospects make
And much, much more
Using what’s inside The Perfect Closing Script…
This Script Takes The New Method Of Sales And Puts It Into An Easy-To-Follow 3-Step Blueprint
With the script, you’ll…
Gain confidence in sales…
Finally say goodbye to tire-kickers…
Put an end to BS objections…
Protect yourself from needless & unwanted rejection…
Have the freedom to do what you want, with whom you want and when you want!
What would one more deal per month do for your life?
What about one more deal per week?
Or per day?
Can you imagine how much better your life will be when you’re in complete control over your income?
Would you have more time to:
Play more video games while sipping on a cold one?
Spend more time with your family or friends?
Travel and get out of the office?
And wouldn’t you have more spare time to relax and do what makes you happy instead of work, work, work?
Would you be able to take your mind off of quotas, targets, and the constant rejection you probably experience?
So How Do You Get Your Hands On The Perfect Closing Script And How Do You Use It To Get The Best Results?
Coming across what’s inside The Perfect Closing Script wasn’t easy.
It was forged with years of failure. Struggle. Headaches. And loss.
The Perfect Closing Script is filled with over a decade and a half worth of business experience.
Losing over $2 million in sales.
And going through $150K in debt in my early twenties trying to support my mom.
However, the 3-step new-school script is the same one I’ve used to personally close tens of millions of dollars over the phone.
It’s helped me close consulting deals, acquire companies, sell $10K+ packages, and sell even my own programs at $25K+ as well.
My students have used The Perfect Closing Script to close deals in all sorts of industries, price points, products, and services.
Once they’ve gotten their hands on what’s inside The Perfect Closing Script, I’ve seen complete newbies close $10K+ software deals, $3K real estate live event tickets, and dramatically increase their income.
Some closing veterans were able to increase their closing rate by anywhere from 34% to 200%+.
Needless to say, The Perfect Closing Script produces results for people at the beginner, intermediate, and advanced level in sales.
I want as many people as possible to get their hands on The Perfect Closing Script but…
I Don’t Want Wannabes And Complainers To Use This Script
So I have to be sure you’re the right fit.
A lot of people say they want to make more money and close more deals.
They say they want more success, fulfillment, and happiness.
They say they want an incredible lifestyle.
But you and I both know that they’ll invest in The Perfect Closing Script and think that just by investing in it they’ll magically see results without doing any of the work.
Then they’ll come to me complaining that my stuff doesn’t work, when in fact, the people using it don’t work.
So I only want to share this with a select group of dedicated people who are serious about closing more deals and living the lifestyle they deserve.
And I’ll only share this with those who close deals with integrity and are actually committed to helping people, not just making a quick buck.
Ok?
So if that sounds like you, in just a moment I’m going to show you how you can get your hands on The Perfect Closing Script today and start using it to close more deals fast.
But before I do that, let me show you…
How To Get The Best Results Out Of The Perfect Closing Script
It’s simple.
Follow the 3 step closing framework within the script every time you get on the phone with someone or have a sales conversation.
And the people who get the best results with The Perfect Closing Script roleplay and practice.
And Here’s Why It’s Important To Practice
Using The Perfect Closing Script…
It’s true that even a complete newbie could use the perfected closing framework inside The Perfect Closing to close more deals immediately…
Yet while you can close more deals from Day 1 without practicing…
The More You Practice With The Perfect Closing Script, The More Deadly A Weapon It Becomes
Think of The Perfect Closing Script as a weapon. Like a Japanese katana (sword) used by the Samurai.
Sure, you could use it to execute enemies without any training or practice.
But when you practice in the dojo and spar with other martial artists, you become a deadly Samurai who can defeat any enemy.
You can overcome any resistance, and use it to your advantage.
How much would it be worth to you to be one of the most looked up to and respected salespeople?
What about if you could consistently pull crazy numbers that make people wonder if you’re cheating the system?
Or if you could crush your number month-in and month-out to collect handsome bonus checks?
Some people have paid me $10,000+ to learn what you’re about to get.
But because:
1. I want to get this script in the hands of as many people as possible…
2. I want to remove any excuse for you NOT to be closing deals left and right with precision and finesse…
3. I want you to get such great results that you come back soon and invest in some of my higher end programs.
You’re not going to invest anywhere near $10K today.
My team advised I charge at least $299 for The Perfect Closing Script because of all the success it’s brought them and my internal sales team.
I disagreed.
I told them…
Is There A Guarantee?
Anyone that’s worth their salt in sales will be able to close more than one extra deal with this.
If you’ve got what it takes, I wouldn’t be surprised if, after using these free gifts and using The Perfect Closing Script, you’d make your money back fast.
Even if you just closed ONE extra deal from this script, and you only made a measly extra $200 commission, you’re going to double your money.
Don’t you think it’s worth it to invest just $99 to see that investment pay back in dividends for months and years to come?
I’ve got a better question for you…
What’s It Costing You To NOT Have This Script In Your Hands?
Every single sales conversation that you aren’t using this script is costing you money and time.
If you could dramatically improve your closing rate. And spend less time prospecting and cold-calling to hit the numbers you’re at right now – or even do better… how much would that be worth to you?
If This Script Won’t Help You Get More Sales, I Don’t Know What Will
Look.
If you’ve read this far and you are still deciding if this script will help you after you’ve seen everything you get with the script today, it probably won’t.
It’s only for people who have what it takes.
It’s only for people who jump on opportunities when they see them… not sit by idly waiting and wondering if it’s for them.
It’s Only A Matter Of Time Before This Goes Viral And Everyone Is Using This Script. Get Your Hands On It Now Before It’s Too Late
I’m not going to hard sell you on this.
That’s not how sales works anymore.
If you don’t want more success, money, time, and respect, close the page.
This isn’t for you.
I’m in the business of helping winners win more.
If that’s not you, that’s ok.
If it is, then you know what to do.
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[need quotation to verify] Simply put, it is “any activity or enterprise entered into for profit.
It does not mean it is a company, a corporation, partnership, or have any such formal organization, but it can range from a street peddler to General Motors.”
Having a business name does not separate the business entity from the owner, which means that the owner of the business is responsible and liable for debts incurred by the business.
If the business acquires debts, the creditors can go after the owner’s personal possessions.
A business structure does not allow for corporate tax rates. The proprietor is personally taxed on all income from the business.
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